Neil H. Baum, MD, presented “The Butterfly Effect for Urologists” for the Grand Rounds in Urology audience in August 2020.

How to cite: Baum, Neil H. The Butterfly Effect for Urologists” August 2020. Accessed Mar 2021.

The Butterfly Effect for Urologists – Summary:

GRU Contributing Editor Neil H. Baum, MD, Professor of Urology at Tulane Medical School, discusses how small changes can have a big impact on a urology practice. He notes the importance of how patients are greeted on the phone, since that is their first impression of the practice. He suggests that practices can improve both the patient experience and efficiency by directing patients to the practice website before they even come to the office. Dr. Baum then highlights the importance of demonstrating empathy and actively listening to patients without interrupting. He also emphasizes the effect that a follow-up phone call can have after the patient has a procedure, even when delivering negative results. According to Dr. Baum, these small actions ripple out and create a butterfly effect across a practice, producing dramatic positive outcomes for patients.

For more commentary from Dr. Baum, visit his Improving Your Urology Practice page.