Neil H. Baum, MD, presented “Seven Deadly Sins in the Urologic Practice” for the Grand Rounds in Urology audience in September 2020.
How to cite: Baum, Neil H. “Seven Deadly Sins in the Urologic Practice” September 2020. Accessed Nov 2024. https://grandroundsinurology.com/seven-deadly-sins-in-the-urologic-practice/
Seven Deadly Sins in the Urologic Practice – Summary:
GRU Contributing Editor Neil H. Baum, MD, Professor of Urology at Tulane Medical School, discusses seven deadly “sins” that can occur in a urologic practice. Dr. Baum covers bad habits, including being unavailable to patients or making them wait an unreasonable amount of time, failing to manage your online reputation, and lack of search engine optimization on a practice’s website. For each of these “sins,” Dr. Baum offers some innovative solutions for conquering them.
For more commentary from Dr. Baum, visit his Improving Your Urology Practice page.
ABOUT THE AUTHOR
Neil H. Baum, MD, is a Clinical Professor of Urology at Tulane Medical School in New Orleans, Louisiana. He is also a retired urologic surgeon. Additionally, Dr. Baum serves as the Medical Advisor to Vanguard Communications Group. Dr. Baum is the author of Marketing Your Clinical Practice - Ethically, Effectively, and Economically, which is in its 4th edition, has sold over 175,000 copies, and has been translated into Spanish. He also wrote The Complete Business Guide to a Successful Medical Practice, which was published in 2015. Dr. Baum was the columnist for American Medical News for more than 25 years. Dr. Baum also wrote the popular column, “The Bottom Line,” for Urology Times for more than 20 years. He is a requested speaker each year to the Practice Management Seminar for the American Urological Association (AUA), where he discusses techniques for making urology practices more efficient and more productive. He has written more than 9 books on practice management and over 250 peer-reviewed articles on various urologic topics. Dr. Baum is also the medical advisor to Vanguard Communications Group.
